For Sales Teams

Collect customer proof your sales team can actually use in proposals.

Build targeted feedback forms, embed testimonial widgets on proposal and pricing pages, and route new responses to the tools your reps already work in.

Sales Proposal Room Widget

Overcome Client Objections Live

Proposal Deal-Room
Enterprise Proposal Details

Prepared for **Enterprise Contract**. Includes unlimited workspaces, SSO integration, SLA uptime, and white-labeled report dashboards.

Pricing Concerns solved

"We worried about the ROI of another marketing tool, but the float widget on pricing alone paid for the year in 2 weeks."

David C.

Growth Lead

Grid

Widget for testimonial pages

Carousel

Widget for proposal pages

Zapier

For CRM and workflow sync

Slack

For real-time response alerts

Built specifically for you.

Every ProofBeer feature is designed to solve the exact problems your business faces.

Targeted feedback forms by persona

Build separate feedback forms for different customer segments — enterprise, SMB, or by vertical. Use display logic to surface questions that get the most relevant testimonial content for your target buyers.

Shareable testimonial links

Every form has a unique shareable link. Send it directly to a happy customer before a deal review call and use the response as fresh social proof in that same cycle.

Response analytics by form

Track which feedback forms are generating the most responses and spot drop-off through Abandoned Data. Understand which questions resonate and which ones cause customers to bail.

Workspace isolation per team

Keep enterprise and SMB feedback separate with dedicated workspaces. Each workspace has its own forms, responses, and widgets — so proof stays relevant to the deal at hand.

Embeddable widgets for proposal pages

Drop a Carousel or Grid widget onto a dedicated proposal or pricing page. When new feedback comes in, the widget updates automatically — no manual quote swaps needed.

Zapier integration for CRM sync

Connect ProofBeer to Zapier and push new customer testimonials directly into your CRM or deal notes. Keep customer proof visible where your reps already work.

Conversion Placement Guide

Recommended Testimonial Placements

Where and how to embed ProofBeer review widgets to maximize customer trust and opt-in rates.

Carousel Widget✓ Recommended

Sales Deck Review Slider

Displays 3-5 testimonials matching the target buyer's industry vertical to resolve specific objections during deal negotiations.

PLACEMENTDigital Sales Proposal Deck
Spotlight Widget✓ Recommended

Objections Resolver Banner

Highlights a high-impact review from a customer who originally had the same concern (e.g. onboarding speed) but was fully satisfied.

PLACEMENTProposal Terms & Conditions Page
Wall of Love Widget✓ Recommended

Client Success Archive

A filterable wall showing testimonials sorted by vertical that reps can share to match the client's exact company profile.

PLACEMENTSales Resource Library
Interactive Form Preview

Collect authentic reviews with high-converting forms.

Choose between low-friction single page collectors and structured multi-step wizards, optimized for your business model. Try interacting below.

Single Page Collector

Post-Demo Feedback Collector

Collect sales demo experiences immediately after calls to close the feedback loop between sales and product.

Live Collection Preview
Use Case:

Post-sales-call follow-up email.

Benefit:

Identifies deal bottlenecks and compiles promoter reviews for enterprise reference materials.

Multi-Step Form Wizard

Enterprise Pilot & RFP Review Wizard

Structured feedback for enterprise pilots evaluating ease of integration, security compliance, and feature set.

Interactive Step WizardStep 1 of 6
Use Case:

Post-pilot evaluation wizard.

Benefit:

Provides legal/security and product teams with structured data to speed up procurement approval.

Live Widgets Showcase

See how reviews look on your website

Experience the actual layout styles generated by our widget builder, loaded with category-specific testimonials.

1. Auto-Scrolling Carousel Widget

RV

Robert Vance

VP of Sales

Verified Buyer

"Reps share a direct link to the category-sorted Wall of Love to move late-stage enterprise deals forward."

LS

Liam Sterling

Account Director

Verified Buyer

"We dropped a widget directly onto our digital proposal decks. It resolves pricing objections instantly."

RV

Robert Vance

VP of Sales

Verified Buyer

"Reps share a direct link to the category-sorted Wall of Love to move late-stage enterprise deals forward."

LS

Liam Sterling

Account Director

Verified Buyer

"We dropped a widget directly onto our digital proposal decks. It resolves pricing objections instantly."

ES

Elena Shura

Sales Operations Lead

Verified Buyer

"Syncing client testimonials to Salesforce ensures our reps have proof assets at their fingertips."

MT

Marcus techy

Director of Accounts

Verified Buyer

"Testimonial widgets are highly segmentable, showing buyers social proof from their exact industry."

ES

Elena Shura

Sales Operations Lead

Verified Buyer

"Syncing client testimonials to Salesforce ensures our reps have proof assets at their fingertips."

MT

Marcus techy

Director of Accounts

Verified Buyer

"Testimonial widgets are highly segmentable, showing buyers social proof from their exact industry."

2. Double-Column Vertical Marquee

Designed for sidebars, landing pages, or multi-column layouts. Displays parallel columns of reviews scrolling infinitely in opposite directions. Fades out smoothly at the boundaries.

RV

Robert Vance

VP of Sales

"Reps share a direct link to the category-sorted Wall of Love to move late-stage enterprise deals forward."

LS

Liam Sterling

Account Director

"We dropped a widget directly onto our digital proposal decks. It resolves pricing objections instantly."

RV

Robert Vance

VP of Sales

"Reps share a direct link to the category-sorted Wall of Love to move late-stage enterprise deals forward."

LS

Liam Sterling

Account Director

"We dropped a widget directly onto our digital proposal decks. It resolves pricing objections instantly."

ES

Elena Shura

Sales Operations Lead

"Syncing client testimonials to Salesforce ensures our reps have proof assets at their fingertips."

MT

Marcus techy

Director of Accounts

"Testimonial widgets are highly segmentable, showing buyers social proof from their exact industry."

ES

Elena Shura

Sales Operations Lead

"Syncing client testimonials to Salesforce ensures our reps have proof assets at their fingertips."

MT

Marcus techy

Director of Accounts

"Testimonial widgets are highly segmentable, showing buyers social proof from their exact industry."

3. Focal Spotlight Slider

Objection solver that displays one prominent review at a time. Ideal for placement right next to pricing tables or signup forms. Includes slide navigation.

Google Sync

"Reps share a direct link to the category-sorted Wall of Love to move late-stage enterprise deals forward."

RV

Robert Vance

VP of Sales

Verified Buyer

4. Interactive Avatar Row

Ultra-compact trust builder. Click on any reviewer's initial avatar to view their detailed rating and feedback inside the cards below in real time.

Robert Vance

Verified Review

VP of Sales

"Reps share a direct link to the category-sorted Wall of Love to move late-stage enterprise deals forward."

Synced Widget Badge✓ Verified Buyer

5. Full Testimonial Masonry Grid

RV

Robert Vance

VP of Sales

"Reps share a direct link to the category-sorted Wall of Love to move late-stage enterprise deals forward."

LS

Liam Sterling

Account Director

"We dropped a widget directly onto our digital proposal decks. It resolves pricing objections instantly."

ES

Elena Shura

Sales Operations Lead

"Syncing client testimonials to Salesforce ensures our reps have proof assets at their fingertips."

MT

Marcus techy

Director of Accounts

"Testimonial widgets are highly segmentable, showing buyers social proof from their exact industry."

“Having a live testimonial widget on our proposal page means prospects see real customer feedback without us having to manually send quotes. It's a small thing but it changes the conversation.”

MT

Marcus T.

VP of Sales

What you get out of the box

  • Persona-specific feedback forms with display logic
  • Shareable form links for async testimonial collection
  • Grid, Carousel, and Avatar widgets for proposal and pricing pages
  • Abandoned Data to see where customers drop off on feedback forms
  • Zapier integration for CRM and workflow automation
  • Slack notifications on new form responses
  • Multi-workspace for separate teams or segments
  • Period-based analytics dashboard

Frequently Asked Questions

How does ProofBeer help sales teams close deals faster?

ProofBeer allows sales reps to share a public, filterable Wall of Love link with prospects. Reps can filter reviews by industry or use case to show proof that is highly relevant to that specific buyer.

Can we embed review widgets in our digital proposals?

Yes! You can embed ProofBeer widgets into digital sales deck platforms, PDF proposals (if using interactive formats), or dedicated client landing pages.

How do we route collected feedback to our CRM?

Using our Zapier or Webhook integrations, you can push newly collected client testimonials directly into CRM databases (like Salesforce or HubSpot) so your sales team has them ready for calls.

Is there support for custom case study links?

Yes, you can configure your widgets to link testimonials directly to your fully detailed case study pages or customer success write-ups.

ProofBeer is an all-in-one social proof platform for websites. It combines AI-assisted feedback forms, automatic Google, Facebook and Instagram review sync, and embeddable testimonial widgets in one dashboard. ProofBeer is software and is not related to beer or alcohol.

In short

ProofBeer helps sales teams and account executives collect real customer feedback, bring in reviews from your own forms plus Google, Trustpilot and Product Hunt where relevant and show them in widgets on their own pages, from one dashboard. Start free with no credit card.

Problems we hear from sales teams and account executives

Good customer quotes live in a few people's inboxes. Reps paste outdated quotes into decks. Prospects ask for references and proof late in the deal. Marketing and sales do not share a library.

How ProofBeer solves them

Collect: collect testimonials with a standard form, tag them by industry, use case or objection and share a link to a curated testimonials page. Show: embed a Wall of Love or a filtered widget on proposal pages and share links in emails and decks. Sources: your own forms plus Google, Trustpilot and Product Hunt where relevant can be synced into the same widgets as your own form responses.

Where to put proof

Proposal landing pages, email footers, follow-up emails, a public testimonials page.

Recommended widgets

spotlight on proposal pages, filtered grids by industry

Frequently asked questions

How can sales teams use customer testimonials?

Collect testimonials with a standard form, tag them by industry, use case or objection, and share curated links or widgets in proposals, emails and decks. This gives reps current, approved proof so they do not paste outdated quotes from old threads.

Can I put a testimonials widget on a proposal page?

Yes, if the proposal page accepts custom HTML or embeds. Paste the ProofBeer snippet and filter the widget to the most relevant quotes for that prospect's industry. For PDF decks, use screenshots with permission and keep the text unchanged. Keep the original wording so the quote stays accurate and credible.

How do I keep testimonials approved and current?

Use a consent tick-box on the form, store consent records, moderate responses before they appear and review the library each quarter. Remove quotes when customers ask or when a claim is out of date. ProofBeer lets you hide or filter any item.

Is it ok to quote a customer in a sales deck?

Only with permission and with the quote left unchanged. Check any contract terms about naming customers and record consent. Avoid implying typical results if a quote describes an exceptional outcome. Rules and contracts vary, so check with your legal team. This is not legal advice.

Ready to make social proof your unfair advantage?

Collect customer feedback, aggregate reviews from Google and Facebook, and embed testimonial widgets that convert. Free to get started — no credit card required.